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Privacy Policy

Privacy Policy

Read our terms and conditions of use. Lorell® a subsidiary of S.P. Richards Company (SPR) is committed to protecting the privacy of our customers. As a result, SPR has created this privacy policy in order to clarify to our customers the manner in which SPR will and will not use the information which our customers provide to us through our website.

What information does Lorell® Collect?

How does Lorell® use the information it collects?

General

The information that customers provide to Lorell® a subsidiary of S.P. Richards Company (SPR) is used

  • To allow our customers to purchase our products online
  • To provide our customers with personalized website content tailored to the particular interests of each individual customer
  • To continuously improve the convenience and functionality of our website
  • For market analysis and other internal purposes

Surveys and Promotions

We may occasionally request information from users via surveys or contests. Participation in these surveys or contests is completely voluntary and the user therefore has a choice whether or not to disclose this information. Information requested may include contact information (such as name and shipping address), and demographic information (such as zip code, age, and/or income range). Contact information will be used to notify the winners and award prizes.
Survey information will be used for purposes of monitoring or improving the use and satisfaction of this site. We may also use this data to personalize the customer’s experience at our site, showing them content that we think they might be interested in, and displaying the content according to their preferences. In addition, this information may be used internally by Lorell® and S.P. Richards Company (SPR) for market analysis and other purposes.

Mailing Lists

Contact information you provide may be used to send promotional materials to our customers. In addition, the customer’s contact information may be shared with selected partners who may want to contact our visitors.

How does Lorell® protect the information it collects?

Registration & Financial Information

All personal information that you provide to Lorell® including names, addresses, and contact information are stored in a secure database. We utilize industry best practices in order to ensure that your data is secure.

Secure Server

If you place orders through our website, you will transmit your order information, including your credit card number, to our secure server. Our secure server uses software, which allows us to receive information that your web browser encrypts before transmitting to us. Since any order information you provide to Lorell® and S.P. Richards Company (SPR) will be transmitted using a secure connection, customers with web browsers that cannot support this level of security will not be able to order products through Lorell® and S.P. Richards Company (SPR).

Display of Credit Card Information

Lorell® will never display more than five digits of your credit card number on the screen or on any invoices for your protection.
Survey information will be used for purposes of monitoring or improving the use and satisfaction of this site. We may also use this data to personalize the customer’s experience at our site, showing them content that we think they might be interested in, and displaying the content according to their preferences. In addition, this information may be used internally by Lorell® and SPR for market analysis and other purposes.

Does Lorell® share its information with other companies?

General

Lorell® does not sell your personal information to any third parties. However, we may provide your information to trustworthy third parties so that they can send you product and service offers that may be of interest. Users may opt-out of receiving future mailings by contacting SPR at www.sprichards.com.

Aggregate Statistics

Lorell® may provide aggregate statistics about our customers, sales, traffic patterns, and related site information to reputable third-party vendors. However, these statistics will include no personally identifying information.

Account Information

Lorell® may release account information if it believes, in good faith, that such release is reasonably necessary to (1) comply with the law, (2) enforce or apply the provisions of our Terms and Conditions, or (3) protect the rights, property or safety of SPR, our customers or other individuals.

Credit Card Verification

Please note that when you order products and services from Lorell® we will use a credit card verification company to validate the credit card and other information you provide before we can fill your order. We have an agreement with such company to ensure that our customers’ personal information is kept confidential.

What are “cookies” and how are they used by Lorell®?

“Cookies” are pieces of information that our website can send to your browser and which can later be stored on your computer’s hard drive so that we can recognize you when you return. All pages on Lorell® where you are prompted to log in or that are customizable require that you accept cookies. We may also use ads on our website that contain cookies. Our cookies do not contain any personally identifying information, but they do enable us to provide features such as storing items in your shopping cart between visits and creating a personalized website based on your particular needs. Most web browsers automatically accept cookies, but you can usually change your browser to prevent that.

Can customers update or change their information once it has been input?

You can access your personal information at any time to update, correct, add or delete any of the data you have provided to us.

Your Consent

By using the Lorell® website, you consent to the collection and use of this information by Lorell®. If we decide to change our Privacy Policy, we will post those changes on this page so that you are always aware of what information we collect, how we use it, and under what circumstances we disclose it. We will take commercially reasonable measures to obtain written or active e-mail consent from our members if Lorell® is going to be using the Personally Identifiable Information collected from the user in a manner different from that stated at the time of collection. We will also post the changes in our privacy statement on this page.

Thank you for visiting!